Can you write off Canva Pro for social media work?

Usually, yes — if you use Canva Pro for a real business, freelancing, or income-producing social media work, it is generally treated as a business expense rather than a personal expense.

A few important caveats:

• Business use only: If the subscription is used partly for personal projects, you generally should only deduct the business-use portion.
• You need a legitimate business purpose: The expense should be ordinary and necessary for your work.
• Tax treatment depends on your situation: How you claim it depends on your business structure and your country’s tax rules. For a U.S. sole proprietor, this kind of expense is often reported on Schedule C, but the exact line or category can vary.
• Keep records: Save invoices or receipts and note how you use the tool for business.

So the practical answer is: Canva Pro is often deductible for social media work, but only to the extent it’s used for business and if your local tax rules allow it.